A design is best when people barely notice its existence.
— Onur Cobanli
Invisible
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Onur Cobanli explains:
Good design simply works, and is almost unnoticeable because of how well it works. The most successful designs integrate so seamlessly into our lives that we forget they were designed at all. Excellence in design means removing friction, not adding spectacle.
Good design simply works, and is almost unnoticeable because of how well it works. The most successful designs integrate so seamlessly into our lives that we forget they were designed at all. Excellence in design means removing friction, not adding spectacle.
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